Digital Marketing Course
Learn How to Improve Your Website & SEO - without paying Agency Fees.
Practical, hands on training for business owners with time to learn and a budget to protect.
Ready to make your website work harder for your business?
Your website should bring in customers, not confusion. Yet many local business owners struggle with SEO and web design because the advice is complicated, expensive or just doesn’t work. That’s where our hands-on training comes in.
We teach you exactly what matters for your business. In our practical session, you will learn how to optimise your website, improve your Google Business Profile and choose the right keywords to attract local customers.
We also explain and show how you can achieve instant enquiries with Google Ads without spending a fortune – this information alone will cover the cost of the days training as it will stop you making expensive mistakes with your Google Ads Campaigns.
You’ll gain skills to confidently make changes yourself, without breaking your site or wasting money on tasks that don’t deliver results.
By the end of our 1 day training course you will know what to do, how to do it and what not to waste time on. You’ll gain confidence in managing your online presence improving traffic, generating enquiries and building long-term digital skills that will grow your business.
- Business owners with more time than budget
- Small to medium local businesses wanting control over their online presence
- Entrepreneurs who want to do it right without wasting time and money
Common problems we solve
- Your website is not generating enquiries
- SEO is confusing and ineffective when done wrong
- You’re wasting time on tasks that don’t bring results
- How to edit and improve your website safely
- On-page SEO essentials and local SEO strategies
- Google Business Profile Optimisation
- Keyword selection and content planning
- What tasks to prioritise for fast results
What will I be able to do after the training?
- Confidently implement website changes without breaking your site
- Optimise your online presence to attract local customers
- Make informed decisions on what to DIY and what to hire a professional for
- Execute a clear, prioritised action plan for the next 60 to 90 days
Why choose this training
- Focus on what matters for your local business
- Avoid costly mistakes and wasted time
- Gain skills and confidence you can reuse for long term results
- Opens the door to future expert support if needed
How much is the training?
- This 1 day course is £300 per person and includes lunch and refreshments throughout the day.
- The course is held at our Deeside office.
... any questions?
What is Local SEO?
Local SEO is the process of optimising your website so it ranks as high as possible on major search engines such as Google and Google Maps
How is Local SEO different to traditional SEO?
Traditional SEO focuses on national rankings but local SEO is designed to help your business appear for location based searches such as “plumber near me” – local SEO is also known as “near me SEO”
What does your Local SEO service include?
Every client is different so there is no definitive answer however local SEO services typically include:
- On page website optimisation
- Google Business Profile creation and or optimisation
- Local keyword research
- Local citation creation
- Local competitor analysis
- Website development
Will this help my business appear on Google Maps?
For definite Yes! – one of our main goals is ranking your business as high as possible on the Google map pack. Personally I believe that your Google Business Profile when fully optimised will account for about 70% of your enquiries.
How long to see results?
This is a great question and a broad stroke answer is noticeable results happen in approximately 2 to 4 months with stronger results developing over 3 to 6 months. Timeline will depend on how strong your competitors are with their SEO as well as location and your current starting position.
A great example is one of our clients Design Trade Windows of Connahs Quay and you can read about their local SEO successes here.
How do you measure success and do I get reports with updates?
Another great question! we measure success by taking a snapshot of your business on Day 1 and this will include your current positions for the following performance indicators;
- Local keyword rankings
- Visibility on Google Maps
- Website traffic from local searches
- Phone calls, direction requests and enquiry form submissions
- Google Business Profile engagement
We meet once a month in person and go over key metrics, reports and insights in how we have improved your local rankings however you can call us for a chat as often as you like.
How much do you charge for Local SEO Services?
Various factors such as your business goals, the level of competition and where you currently are with your website and results will effect our fees. Unlike some other national providers who pretend to be local we do not offer a one price fixes all as this is not a realistic scenario as all business are different and all businesses require different things.
However I can say a typical average cost per month starts from £400.