Unlock the true potential of Google Ads
I create, manage and optimise your Google Ads to boost lead capture.
Case Study 1
Window Cleaner - North Wales
x20 return on ad spend of £1100 to £22020 anual income.
Case Study 2
Daily fashion for working women is the main goal
hi - I'm Ian Hornby - Freelance PPC guy.
So why coose me?
My experience
I have been involved with Google Ads and its previous versions since 2002.
My results
I recently produced results for a client who enjoyed an x20 return on his ad spend. It is very rare that you will get less than you put in.
My system
I have a simple system that produces results
- Define your goals
- Carry out industry research
- Create campaigns
- Optimise and Report
My reporting
Regular reporting and phone calls. A video walk-through once a month and Zoom meetings with screen shares as often as required (within reason).
If the account is large enough, I will also visit you at least once a quarter.
What you can expect from me.
01.
A great ROI
Businesses Make $2 for Every $1 Spent on Google Ads, on Average
That amounts to a 100% ROI and Google considers this a conservative estimate.
So, it’s clear why so many businesses consider Google Ads a worthwhile investment.
02.
No Jargon
PPC language and terms can be confusing – I cut through all that.
I’ve been doing Google Ads and PPC since the early 2000’s so I know how to translate all the lingo into plain English and will never baffle you with jargon.
03.
Regular reporting
You want to know where your money is being spent.
You will receive a video report once a month, followed by a phone call a few days later.
If within a sensible travelling distance, I can and often do visit clients in person.
Boost your Sales!
65% of small to medium-sized businesses have or currently are running a PPC campaign – Do Not Get Left Behind!
The average cost per click is £0.75 to £1.50. Google suggest to set a daily ad spend of £10 to £50 per campaign.
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Google is the most well-known and recognisable search engine worldwide and arguably one of the most recognisable brands in the current market.
As a result, it is only natural that when someone needs to use a search engine, they turn to Google for their answers and information.
This has led to Google retaining a global market share of 83.84% as of July 2022.
In the UK alone, Google has a market share of 86.31%.
Frequently Asked Question
You will pay Google directly for your clicks and you will pay me to create and manage your Google Adwords.
The more clicks you get the more you will pay.
I manage campaigns with a monthly click spend from about £300 to £3000.
About 5 to 10 days to get everything set up.
That is utterly dependent on your industry location and campaign types. I will discuss your goals during the phone call and see if we can help.
Approximately 30-90 days depending on your budget. The more clicks you initially receive then, the quicker I can optimise your campaigns
Possibly … maybe just depends on what I find when I audit your account however I normally create brand new campaigns from scratch but will consider data from previous campaigns when making the new campaigns.
No – I charge monthly in advance for my services so you can cancel with zero notice.
No.
No.
Definate No on this question.
Yes.
Yes and sometimes your website will not be good enough so my advice would be to build a new, modern website if yours is not up to scratch. This will save you money in the long term.
There will be a cost to you for this service if required.
